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Lou Lentine Site

Lou Lentine Site

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Lou Lentine.

Global inventor and retailer, developing and delivering consumer products that create enterprise value.

Inventor. Entrepreneur. Leader.


Lou Lentine embodies the very definition of entrepreneur. By the age of thirty he built a $30 million dollar consumer products business predicated on personal invention and savvy marketing. Today, he stands as the President and CEO of Echelon Fitness, and Chairman and Founder of Viatek Consumer Products Group.

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Proven Success.

Multiple brands have been led to success under the stewardship of Lou Lentine.


In the News.



CNN – Echelon is the best way to get fit without leaving home

May 8, 2020

Yahoo – Echelon made a more-affordable smart rowing machine

May 7, 2020

Wall Street Journal – Connected Fitness Not Another Fad

May 7, 2020

Varney & Co – CEO on coronavirus demand: Every day is ‘Black Friday’

May 7, 2020

Lou Lentine Site

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